New Kia Seltos Special Offer: Finance as low as 3.9% APR when you finance through Kia Financial
Down Payment may be Required. To Qualified Credit. See dealer for details.

Kia Forte Kia Forte

About Our Car Dealership in Racine WI

Open Today! Sales: 9am-8pm Call us at: (262) 240-6103

Nestled in the heart of the Badger State, Frank Boucher Kia of Racine stands as a beacon of automotive excellence. We serve the greater community, so whether you’re from Racine, Kenosha, Mount Pleasant, or Sturtevant, Wisconsin, we have a heap of Kia vehicles, services, and resources made just for you.

Since our inception, our Racine, WI car dealership has cultivated an environment that's both welcoming and informative, ensuring that every visit is a memorable experience. Whether you're a first-time buyer or a seasoned automotive enthusiast, our knowledgeable team is here to guide you through every step of your journey, making car ownership as seamless and enjoyable as possible. Shop with us today.

Decades of Driver-Centric Service

The Boucher Automotive Group began back in 1977, but it can trace its roots back to 1956 when Gordon F. Boucher first began his automotive career at a local dealership. Twenty-one years later, he set out on his own to create the best possible dealership he could.

Turns out, he knew how to make some pretty great dealerships. Our dealership is just one of 18 franchises that operate in southeastern Wisconsin, and we have been rated in the top 10% for customer satisfaction among dealerships in the United States. Through all that, the Boucher Automotive Group has not forgotten where it came from, and we never pass up an opportunity to work with local charity groups and organizations to improve this community.

Shop Our Extensive Kia Inventory in Racine WI

Keeping our promise to deliver driver-centric service, we proudly boast an extensive selection of new and pre-owned Kia models, catering to a wide array of preferences and needs. From the sleek and sophisticated Kia K5 to the rugged and versatile Kia Sorento, each Kia model in our inventory is a testament to Kia's dedication to quality and innovation.

Our car dealership in Racine, WI also understands the modern driver's needs—which is why we offer the convenience of shopping online. Our user-friendly virtual showroom allows you to browse our extensive inventory from the comfort of your home, providing detailed information on each model. Whether you’re located around Wisconsin, your next Kia vehicle is just a click or a call away.

Step into the Future: Kia EV Cars for Sale in Racine WI

The future of driving is electric, and at our Kia dealership, we're at the forefront of this enticing evolution. Our selection of Kia electric vehicles (EVs), plug-in hybrids (PHEVs), and hybrids, showcase our commitment to sustainable, efficient, and innovative mobility.

Models like the Kia Niro EV combine eco-friendly performance with the style and comfort synonymous with Kia, offering a driving experience that's both exhilarating and responsible. No matter which electric Kia car you prefer driving, a Kia EV or hybrid means you can embrace a greener future without compromising on performance or style.

Our Showroom in Racine WI

Kia Cars, SUVs, Sedans, & More for Sale!

At Frank Boucher Kia of Racine, we strive to be your trusted partner in your automotive journey. Serving the communities of Racine, Kenosha, Mount Pleasant, and Sturtevant, WI, we’re always committed to providing an unparalleled car-buying experience—backed by an impressive lineup of Kia vehicles.

From our extensive inventory to our forward-thinking electric and hybrid options, our car dealership in Racine, WI has something for every driver. We invite you to visit our showroom to explore our range of vehicles and experience our exceptional customer service firsthand. Schedule your test drive today to get started or contact us with any questions you may have.

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Frank Boucher Kia of Racine 42.7189614, -87.9061691.